Privacy Policy

1) Scope

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our Site or use our services (the "Services"). It is designed for visitors and clients in North America (Canada/US). If you are in another jurisdiction, some rights may vary by law.

2) Personal information we collect

You provide: name, work email, phone, company, role, meeting details, messages/forms, and (if applicable) billing/contact information.

Automatically: IP address, device/browser data, pages viewed, time on page, referrer URLs, and cookie identifiers.

From third parties: scheduling tools (e.g., Calendly), analytics/CRM platforms, publicly available business data (e.g., LinkedIn, company sites).

We do not intentionally collect sensitive personal information unless required for a defined engagement and agreed in writing.

3) How we use information (purposes)

• Operate, maintain, and improve the Site and Services
• Respond to inquiries, schedule consultations, and deliver engagements
• Send administrative messages (confirmations, updates, notices)
• With consent, send marketing communications (newsletters, offers)
• Personalize content and measure performance (analytics)
• Detect, prevent, and address security/fraud/abuse
• Comply with legal, tax, accounting, and contractual obligations

4) Legal bases

Depending on your location, we rely on: consent (e.g., marketing emails; CASL-compliant in Canada), legitimate interests (security, analytics), contractual necessity (to perform Services), and legal obligations. You may withdraw consent at any time.

5) Cookies & tracking

We use cookies and similar technologies to run the Site, remember preferences, and analyze performance. You can disable or remove cookies via browser settings. Where required, we'll present a cookie/consent banner before setting non-essential cookies.

6) Sharing with service providers

We share personal information with vendors who process data for us under contract (only as needed to perform their services), such as:

• Scheduling: Calendly (for consultation booking)
• Analytics/measurement: website analytics platforms
• Email/CRM: marketing automation and lead intake tools
• Payments/invoicing (if used): accounting/billing platforms

These providers must protect your data and use it only for instructed purposes. Some may process/store data outside your province/state or country.

7) International transfers

Your information may be transferred to and processed in other countries (including the United States). We take appropriate measures consistent with applicable laws to protect personal information during cross-border transfers.

8) Retention

We retain personal information only as long as necessary for the purposes above and to comply with legal obligations, resolve disputes, and enforce agreements. When no longer needed, we securely delete or anonymize it.

9) Your rights

Your rights depend on your location and applicable law. They may include the right to access, correct, delete, object to or restrict processing, withdraw consent, and request portability.

Canada (PIPEDA): Access and correction rights; complaints may be directed to the Office of the Privacy Commissioner of Canada.

California (CCPA/CPRA): Right to know, delete, correct, and opt-out of certain sharing/sale. We do not sell personal information as defined by CPRA.

To exercise rights, email contact@constantabg.ca. We may verify your identity before responding.

10) Marketing communications

We send marketing emails only with consent (e.g., CASL). You can unsubscribe at any time via the link in our emails or by contacting us.

11) Children's privacy

Our Site and Services are not intended for individuals under 13 (or 16 where applicable). We do not knowingly collect data from children.

12) Security

We implement administrative, technical, and physical safeguards appropriate to the sensitivity of the information we handle. No method of transmission or storage is completely secure.

13) Third-party links

Our Site may link to third-party websites/services. Their privacy practices are governed by their own policies.

14) Changes to this Policy

We may update this Policy from time to time. The "Last updated" date indicates the latest revision. For material changes, we will post a notice on the Site and, where required, notify you by email.

15) Contact

Questions or privacy requests: contact@constantabg.ca